Initial Consult: The initial meeting with VEI
Creative is to discuss
project objectives and client responsibilities. The
project objectives are simply what the project in and
of itself will entail based solely on what you are trying
to accomplish; ‘your message’ - via a print
ad, poster, brochure, website, logo, etc. Make the objectives specific. From this initial communication, a design brief is developed. Upon agreement by
both parties a contract is signed along with an initial
50% deposit. At this time the client provides all necessary
approved files (text/ad copy, mockups, images, etc.) associated with
the project. Any additional file manipulation
will incur additional charges. See our 'Terms and Conditions'.
Comps: Comps can take on many forms. I find putting pencil to paper before all else, produces the best results. It provides a stage for brainstorming that is otherwise hindered by simply jumping on to the computer. Once we're focused on the strongest direction, we will develop and design several
comps of related ideas viewable as PDF files. When a general design theme is agreed upon we will translate
them into more finished project drafts for comment and
final revision.
Presentation
and Revisions: The revision process allows you
the client to make all necessary changes to your complete
satisfaction. This may take several rounds of exchanges.
This proofing system allows VEI Creative to work closely
with clients, eliciting feedback throughout the creative
process and ensuring client satisfaction with the final
product. However, any graphical changes made after final
approval will incur additional charges. See our 'Terms and Conditions'.
Fulfillment: (prior to releasing any project files, all projects must be signed off on by all appropriate parties and final payment must be made.) Print projects are collected
for output and then either returned
to the client or sent directly to press. Final artwork for logo design will be provided to the client in all formats for both print and web. When designing for the web, clients are requested to purchase their own hosting (see resources for recommendations) and at time of launch, VEI will post the final website files to the client's server. For further clarification, please review our 'Terms and Conditions'. Our commitment however does not
end there, we will follow up with you to ensure your
complete satisfaction and serve as a continued resource
for your creative needs.
